The no-fluff tactical playbook for home services and franchise businesses to appear in ChatGPT, Google AI Overviews, and Perplexity — with 127 specific citation sources, copy-paste schema templates, and a 90-day week-by-week roadmap.
Every chapter gives you something you can implement this week — not theory to think about later.
Ranking low in AI answers means lost leads before the customer ever reaches your website.
AI engines don't list 10 results — they pick 3–5 and recommend them. If you're not one of them, you don't exist in that query.
A homepage, services page, and contact form give AI engines nothing to cite. This playbook tells you exactly what to build first.
Each new page, review, and listing adds to a corroboration signal. Businesses that start now have a 6–12 month head start on competitors who wait.
Home improvement queries dominate AI search. Businesses building AI-citable content now will own these queries for years.
Home services operators who implemented these strategies.
“We started appearing in ChatGPT answers for ‘[city] bathroom remodel’ within 6 weeks of building the cost page and adding schema. We had no idea this was even possible.”
“The review language system alone was worth it. We sent the SMS script to 25 recent customers and got 14 new detailed Google reviews in two weeks.”
“Spent 20 minutes on the data aggregators and an hour fixing GBP. Within 30 days our citation consistency was completely clean. Straightforward and worth every dollar.”
This playbook was built from real GEO strategy work — the same frameworks used to audit bathfitter.com, build AI visibility roadmaps for franchise brands, and advise multi-location home services operators on AI search. Not a theory. A system that's already working.
127 citation sources. Schema templates. Review scripts. Earned media outreach. A 90-day roadmap. Everything you need to get cited — starting this week.